PURPLE HOLDING ApS

APSBankruptAdvertising protection

CVR 35406352Grundkær 25, 2650 HvidovreFinansielle holdingselskaber· NACE 642010Est. 2013 · 13 years old— employees

Overview

PURPLE HOLDING ApS is a Danish APS based in Hvidovre, operating in the Finansielle holdingselskaber sector. Incorporated in 2013, the company reported a gross profit of DKK 0 in its latest annual filing.

Gross profit 2014

0K DKK

EBITDA margin

—

Net profit 2014

274.5K DKK

Key ratios

See full ratios →

78.8 %

Weak

Among the 40% lowest rated companies in the industry

20142014

1.0×

Weak

Among the 40% lowest rated companies in the industry

20142014

61.0 %

Very strong

Among the 10% highest rated companies in the industry

20142014

EBITDA — year on year

DKK

Key figures

Annual report 2014

Gross profit	0K DKK	—
EBITDA	0K DKK	—
Net profit	274.5K DKK	—
Total assets	450K DKK	—
Equity	354.5K DKK	—
Employees	—	—

Contact

Address

Grundkær 25, 2650 Hvidovre

Advertising protection

Active — opted out of marketing use

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Financial development

In its most recent annual report (2014), PURPLE HOLDING ApS reported a gross profit of DKK 0. The bottom line showed a net profit of DKK 274.5k.

At the end of 2014, equity financed 78.8% of the balance sheet, and current assets covered short-term debt 1 times.

Financials

Gross profit

DKK

EBITDA

DKK

Income statement

DKK thousands

Item	2014
Gross profit	0
Staff expenses	-0
EBITDA	0
Depreciation & amort.	-0
EBIT	0
Net financials	275
Profit before tax	275
Tax	-0
Net profit	275

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Balance sheet

DKK thousands

Item	2014
Total assets	450
Equity	355
Long-term debt	0
Short-term debt	95
Total debt	95

Financial ratios

5-year trend

EBITDA margin (of gross profit)

0.0 %

20142014

Equity ratio

78.8 %

Weak

Among the 40% lowest rated companies in the industry

20142014

Return on equity

77.4 %

Very strong

Among the 10% highest rated companies in the industry

20142014

Net profit margin (of gross profit)

>999 %

20142014

Asset turnover (of gross profit)

0.00×

20142014

Debt / equity

0.27×

Weak

Among the 40% lowest rated companies in the industry

20142014

Sector performance

17 of 28 ratios graded

28 financial ratios from the latest filing, each graded against companies in the same industry.

Profitability

Return on equity (ROE)Very strong

Among the 10% highest rated companies in the industry

Net profit as a percentage of equity — the return the owners earned on their invested capital this year.

Return on assets (ROA)Very strong

Among the 10% highest rated companies in the industry

Net profit as a percentage of total assets — the return generated on the capital employed.

Return on net assets (RONA)Very strong

Among the 10% highest rated companies in the industry

Profit relative to net assets (total assets minus total debt) — the ability to generate earnings from the net asset base alone.

Basic earning power (BEP)Very strong

Among the 20% highest rated companies in the industry

EBIT relative to total assets — the company's earning power before the effects of tax and financial leverage.

Gross marginNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The gross result as a share of revenue — how much of the revenue is left after variable costs to cover the company's fixed costs.

Operating marginNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

EBIT as a share of revenue — the share of revenue remaining as earnings once all operating costs are covered. A key measure of earning power.

Net profit marginNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The profit for the year as a share of revenue — the company's ability to turn revenue into profit.

Capacity ratioNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Shows how strongly fixed costs weigh on the gross result — a high ratio means fixed costs take only a small bite out of the earnings from basic operations.

Liquidity

Current ratioWeak

Among the 40% lowest rated companies in the industry

Current assets relative to short-term debt — the ability to settle short-term obligations with current assets alone. Around 150% is considered satisfactory from a credit perspective.

Quick ratioWeak

Among the 40% lowest rated companies in the industry

Current assets excluding inventory relative to short-term debt — whether the most liquid assets alone can cover the short-term obligations. A value of 1 or above signals a healthy liquidity position.

Cash ratioVery weak

Among the 10% lowest rated companies in the industry

Cash relative to short-term debt — the ability to repay short-term obligations with cash alone.

Current assets to equityStrong

Among the 40% highest rated companies in the industry

Current assets relative to equity — an indicator of the balance-sheet structure and of the company's short- and long-term financing. The healthy level is highly industry-dependent.

Fixed assets to long-term capitalWeak

Among the 40% lowest rated companies in the industry

Fixed assets relative to long-term capital (equity plus long-term liabilities). Below 100% means the long-term capital finances more than just the fixed assets — a healthier liquidity position.

Cash conversion ratioAverage

Around the average of companies in the same industry

Cash flow relative to profit — the ability to convert reported profits into accessible cash.

Debt & solvency

Solidity ratioWeak

Among the 40% lowest rated companies in the industry

Equity as a share of total assets — the ability to absorb losses. Around 40% is considered satisfactory from a credit perspective.

Debt ratioAverage

Around the average of companies in the same industry

Total debt relative to the balance-sheet total — the share of the assets financed by debt rather than equity.

Debt to equityWeak

Among the 40% lowest rated companies in the industry

Debt relative to equity — the company's leverage. A higher value means heavier reliance on debt financing.

Liabilities to equityWeak

Among the 40% lowest rated companies in the industry

Total liabilities relative to equity — whether the company operates primarily on borrowed capital or on its own.

Income to debtStrong

Among the 30% highest rated companies in the industry

Profit relative to debt — the ability to create earnings while operating with debt.

EBITDA to debtVery strong

Among the 20% highest rated companies in the industry

EBITDA relative to debt — how much operating earnings are available to service the debt.

Interest coverageNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The ability to pay the interest on the company's debt out of its earnings.

Interest rate on debtNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Financial expenses relative to total liabilities — the effective interest rate the company pays on its debt.

Interest marginNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The return on assets minus the interest rate on debt. Positive means the company benefits from operating with debt; negative means the debt makes it worse off.

Efficiency & development

Equity to contributed capitalWeak

Among the 40% lowest rated companies in the industry

Total equity relative to the capital the owners contributed — how the equity has developed from its starting point.

Asset turnoverNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Revenue relative to total assets — the ability to generate revenue from the asset base.

Inventory turnoverNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Revenue relative to inventory — how many times a year the inventory is sold and replaced. A low value can indicate weak sales or excess inventory.

One-year change in equityNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The size of this year's increase or decrease in the company's equity.

One-year change in debtNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The size of this year's increase or decrease in the company's debt.

Annual reports & filings

Annual report 2014
Filed via CVR / Virk · Period 2013-07-24 – 2014-12-31
View PDF

People & ownership

Management

Actively employed in the business

Name	Role	Member since

Former (2)


AL Abdel Latif Seoud Management	Management	2013 – 2014
KG Kenneth Granno Jensen Management	Management	2014 – 2016

Board of directors

Non-executive oversight

No data on file.

Shareholders

Active legal owners

No shareholder data available.

Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.

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Related companies

Company hierarchy

No registered parent or subsidiaries

Board network connections

Board members of PURPLE HOLDING ApS also hold positions in 2 other companies.

Person	Role here	Other companies
Kenneth Granno Jensen	Management	2 companies

Frequently asked questions

What is the CVR number of PURPLE HOLDING ApS?

PURPLE HOLDING ApS is registered with CVR / Virk under CVR 35406352.

Where is PURPLE HOLDING ApS headquartered?

PURPLE HOLDING ApS's registered address is Grundkær 25.