PROLOG HOLDING ApS
APSActiveCVR 35238921Henriksholms Alle 81, 2950 VedbækOther financial service activities, except insurance and pension funding n.e.c.· NACE 6499Est. 2013 · 13 years old— employees
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Overview
PROLOG HOLDING ApS is a Danish APS based in Vedbæk, operating in the Other financial service activities, except insurance and pension funding n.e.c. sector. Incorporated in 2013, the company reported revenue of DKK 0 in its latest annual filing.
Revenue 2025
0M DKK
EBITDA margin
—
Net profit 2025
-0.1M DKK
-11% vs 2024
Key ratios
See full ratios →Solidity ratioEquity ÷ Total assets × 100
65.0 %
WeakAmong the 30% lowest rated companies in the industry
20212025
Liquidity ratioCurrent assets ÷ Short-term debt
0.4×
WeakAmong the 30% lowest rated companies in the industry
20212025
Return on assets (ROA)Net profit ÷ Total assets × 100
-4.1 %
WeakAmong the 30% lowest rated companies in the industry
20212025
EBITDA — year on year
DKK thousandsKey figures
Annual report 2025| Revenue | 0M DKK | — |
| EBITDA | -0.1M DKK | -9% |
| Net profit | -0.1M DKK | -11% |
| Total assets | 2.3M DKK | -1% |
| Equity | 1.5M DKK | -6% |
| Employees | — | — |
Company information
Legal name
PROLOG HOLDING ApS
CVR number
35238921
Legal form
Anpartsselskab
Founded
1 May 2013 · 13 years
Share capital
DKK 80,000
Employees
—
VAT registered
No
Audit selected
No
Last report
2025-04-30
Financial year
January – December
Signatory rights
Selskabet tegnes af direktionen.
Company purpose
Selskabets formål er langsigtet investering med henblik på at give et rimeligt afkast, herunder særlig investering i aktier/anparter i andre selskaber. Selskabet kan investere i fast ejendom og/eller lejemål med henblik på udlejning, respektive fremleje. Selskabet kan udøve virksomhed som leasingselskab.
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Contact
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Financial development
In its most recent annual report (2025), PROLOG HOLDING ApS reported revenue of DKK 0. The figures on this page draw on 5 annual filings covering 2021 to 2025. The bottom line showed a net loss of DKK 93.2k.
At the end of 2025, equity financed 65% of the balance sheet, and current assets covered short-term debt 0.4 times.
Financials
Revenue
DKKEBITDA
DKK thousandsIncome statement
DKK thousands| Item | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Revenue | 0 | 0 | 0 | 0 | 0 |
| Staff expenses | -0 | -0 | -0 | -0 | -0 |
| EBITDA | -54 | -49 | 49 | -82 | 107 |
| Depreciation & amort. | -0 | -0 | -0 | -0 | -0 |
| EBIT | -54 | -49 | 49 | -82 | 107 |
| Net financials | -103 | -92 | 3 | -128 | 66 |
| Profit before tax | -105 | -94 | 1 | -129 | 64 |
| Tax | -12 | -10 | -11 | -11 | -10 |
| Net profit | -93 | -84 | 12 | -119 | 74 |
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Balance sheet
DKK thousands| Item | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Total assets | 2,256 | 2,281 | 2,303 | 2,292 | 2,360 |
| Equity | 1,467 | 1,560 | 1,644 | 1,689 | 1,808 |
| Long-term debt | 0 | 0 | 0 | 0 | 0 |
| Short-term debt | 789 | 721 | 660 | 603 | 552 |
| Total debt | 789 | 721 | 660 | 603 | 552 |
Financial ratios
5-year trendEBITDA margin
<−999 %
20212025
Equity ratio
65.0 %
WeakAmong the 30% lowest rated companies in the industry
20212025
Return on equity
-6.4 %
Very weakAmong the 20% lowest rated companies in the industry
20212025
Net profit margin
<−999 %
20212025
Asset turnover
0.00×
Very weakAmong the 10% lowest rated companies in the industry
20212025
Debt / equity
0.54×
WeakAmong the 30% lowest rated companies in the industry
20212025
Sector performance
24 of 28 ratios graded28 financial ratios from the latest filing, each graded against companies in the same industry.
Profitability
Return on equity (ROE)Very weak
Among the 20% lowest rated companies in the industry
Net profit as a percentage of equity — the return the owners earned on their invested capital this year.
Return on assets (ROA)Weak
Among the 30% lowest rated companies in the industry
Net profit as a percentage of total assets — the return generated on the capital employed.
Return on net assets (RONA)Very weak
Among the 20% lowest rated companies in the industry
Profit relative to net assets (total assets minus total debt) — the ability to generate earnings from the net asset base alone.
Basic earning power (BEP)Very weak
Among the 20% lowest rated companies in the industry
EBIT relative to total assets — the company's earning power before the effects of tax and financial leverage.
Capacity ratioVery weak
Among the 10% lowest rated companies in the industry
Shows how strongly fixed costs weigh on the gross result — a high ratio means fixed costs take only a small bite out of the earnings from basic operations.
Gross marginNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
The gross result as a share of revenue — how much of the revenue is left after variable costs to cover the company's fixed costs.
Operating marginNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
EBIT as a share of revenue — the share of revenue remaining as earnings once all operating costs are covered. A key measure of earning power.
Net profit marginNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
The profit for the year as a share of revenue — the company's ability to turn revenue into profit.
Liquidity
Current ratioWeak
Among the 30% lowest rated companies in the industry
Current assets relative to short-term debt — the ability to settle short-term obligations with current assets alone. Around 150% is considered satisfactory from a credit perspective.
Quick ratioWeak
Among the 30% lowest rated companies in the industry
Current assets excluding inventory relative to short-term debt — whether the most liquid assets alone can cover the short-term obligations. A value of 1 or above signals a healthy liquidity position.
Cash ratioVery weak
Among the 10% lowest rated companies in the industry
Cash relative to short-term debt — the ability to repay short-term obligations with cash alone.
Current assets to equityStrong
Among the 30% highest rated companies in the industry
Current assets relative to equity — an indicator of the balance-sheet structure and of the company's short- and long-term financing. The healthy level is highly industry-dependent.
Fixed assets to long-term capitalVery weak
Among the 10% lowest rated companies in the industry
Fixed assets relative to long-term capital (equity plus long-term liabilities). Below 100% means the long-term capital finances more than just the fixed assets — a healthier liquidity position.
Cash conversion ratioStrong
Among the 40% highest rated companies in the industry
Cash flow relative to profit — the ability to convert reported profits into accessible cash.
Debt & solvency
Solidity ratioWeak
Among the 30% lowest rated companies in the industry
Equity as a share of total assets — the ability to absorb losses. Around 40% is considered satisfactory from a credit perspective.
Debt ratioWeak
Among the 40% lowest rated companies in the industry
Total debt relative to the balance-sheet total — the share of the assets financed by debt rather than equity.
Debt to equityWeak
Among the 30% lowest rated companies in the industry
Debt relative to equity — the company's leverage. A higher value means heavier reliance on debt financing.
Liabilities to equityWeak
Among the 30% lowest rated companies in the industry
Total liabilities relative to equity — whether the company operates primarily on borrowed capital or on its own.
Income to debtWeak
Among the 30% lowest rated companies in the industry
Profit relative to debt — the ability to create earnings while operating with debt.
EBITDA to debtAverage
Around the average of companies in the same industry
EBITDA relative to debt — how much operating earnings are available to service the debt.
Interest coverageAverage
Around the average of companies in the same industry
The ability to pay the interest on the company's debt out of its earnings.
Interest rate on debtWeak
Among the 30% lowest rated companies in the industry
Financial expenses relative to total liabilities — the effective interest rate the company pays on its debt.
Interest marginWeak
Among the 40% lowest rated companies in the industry
The return on assets minus the interest rate on debt. Positive means the company benefits from operating with debt; negative means the debt makes it worse off.
Efficiency & development
Asset turnoverVery weak
Among the 10% lowest rated companies in the industry
Revenue relative to total assets — the ability to generate revenue from the asset base.
Equity to contributed capitalAverage
Around the average of companies in the same industry
Total equity relative to the capital the owners contributed — how the equity has developed from its starting point.
One-year change in equityWeak
Among the 30% lowest rated companies in the industry
The size of this year's increase or decrease in the company's equity.
One-year change in debtWeak
Among the 40% lowest rated companies in the industry
The size of this year's increase or decrease in the company's debt.
Inventory turnoverNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Revenue relative to inventory — how many times a year the inventory is sold and replaced. A low value can indicate weak sales or excess inventory.
Annual reports & filings
- Annual report 2025Filed via CVR / Virk · Period 2024-05-01 – 2025-04-30
- Annual report 2024Filed via CVR / Virk · Period 2023-05-01 – 2024-04-30
- Annual report 2023Filed via CVR / Virk · Period 2022-05-01 – 2023-04-30
- Annual report 2022Filed via CVR / Virk · Period 2021-05-01 – 2022-04-30
- Annual report 2021Filed via CVR / Virk · Period 2020-05-01 – 2021-04-30
People & ownership
Management
Actively employed in the businessNo data on file.
Board of directors
Non-executive oversightNo data on file.
Shareholders
Active legal ownersNo shareholder data available.
Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.
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Company hierarchy
PROLOG HOLDING ApS 
Prolog Reklamebureau A/SFrequently asked questions
What is the CVR number of PROLOG HOLDING ApS?
PROLOG HOLDING ApS is registered with CVR / Virk under CVR 35238921.
Where is PROLOG HOLDING ApS headquartered?
PROLOG HOLDING ApS's registered address is Henriksholms Alle 81, 2..