MEC Merchandise ApS

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CVR 40102299Ingrid Marievej 61, 2500 ValbyOther business support service activities n.e.c.· NACE 8299Est. 2018 · 7 years old15 employees

Overview

MEC Merchandise ApS is a Danish APS based in Valby, operating in the Other business support service activities n.e.c. sector. Incorporated in 2018, the company has 15 employees and reported a gross profit of DKK 4.9m in its latest annual filing.

Gross profit 2025

4.9M DKK

+14% vs 2024

EBITDA margin (of gross profit)

−9.3 %

−178% vs 2024

Net profit 2025

-0.4M DKK

-180% vs 2024

Key ratios

See full ratios →

27.8 %

Weak

Among the 40% lowest rated companies in the industry

20212025

1.4×

Average

Around the average of companies in the same industry

20212025

-9.3 %

Weak

Among the 30% lowest rated companies in the industry

20212025

EBITDA — year on year

DKK thousands

Key figures

Annual report 2025

Gross profit	4.9M DKK	+14%
EBITDA	-0.5M DKK	-178%
Net profit	-0.4M DKK	-180%
Total assets	3.8M DKK	-3%
Equity	1.1M DKK	-25%
Employees	15	—

Contact

Address

Ingrid Marievej 61, 2500 Valby

Phone

+45 2972 4428

m_elchaer@hotmail.com

Advertising protection

Active — opted out of marketing use

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Financial development

In its most recent annual report (2025), MEC Merchandise ApS reported a gross profit of DKK 4.9m, an increase of 14% on the year before. The figures on this page draw on 5 annual filings covering 2021 to 2025. The bottom line showed a net loss of DKK 353.4k, and the EBITDA margin stood at -9.3%.

At the end of 2025, equity financed 27.8% of the balance sheet, and current assets covered short-term debt 1.4 times.

Financials

Gross profit

DKK thousands

EBITDA

DKK thousands

Income statement

DKK thousands

Item	2025	2024	2023	2022	2021
Gross profit	4,863	4,268	2,074	1,687	1,579
Staff expenses	-5,316	-3,685	-1,772	-1,993	-1,477
EBITDA	-452	583	302	-306	102
Depreciation & amort.	-0	-0	-0	-0	-0
EBIT	-452	583	302	-306	102
Net financials	-0	-19	-136	-14	225
Profit before tax	-453	564	165	-320	327
Tax	-99	124	36	-0	72
Net profit	-353	440	129	-320	254

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Balance sheet

DKK thousands

Item	2025	2024	2023	2022	2021
Total assets	3,790	3,902	3,080	1,686	2,345
Equity	1,055	1,409	969	770	1,090
Long-term debt	0	171	20	1	0
Short-term debt	2,734	2,322	2,091	915	1,255
Total debt	2,734	2,493	2,111	916	1,255

Financial ratios

5-year trend

EBITDA margin (of gross profit)

-9.3 %

20212025

Equity ratio

27.8 %

Weak

Among the 40% lowest rated companies in the industry

20212025

Return on equity

-33.5 %

Very weak

Among the 20% lowest rated companies in the industry

20212025

Net profit margin (of gross profit)

-7.3 %

20212025

Asset turnover (of gross profit)

1.28×

20212025

Debt / equity

2.59×

Weak

Among the 30% lowest rated companies in the industry

20212025

Sector performance

23 of 28 ratios graded

28 financial ratios from the latest filing, each graded against companies in the same industry.

Profitability

Return on equity (ROE)Very weak

Among the 20% lowest rated companies in the industry

Net profit as a percentage of equity — the return the owners earned on their invested capital this year.

Return on assets (ROA)Weak

Among the 30% lowest rated companies in the industry

Net profit as a percentage of total assets — the return generated on the capital employed.

Return on net assets (RONA)Very weak

Among the 20% lowest rated companies in the industry

Profit relative to net assets (total assets minus total debt) — the ability to generate earnings from the net asset base alone.

Basic earning power (BEP)Very weak

Among the 20% lowest rated companies in the industry

EBIT relative to total assets — the company's earning power before the effects of tax and financial leverage.

Capacity ratioWeak

Among the 30% lowest rated companies in the industry

Shows how strongly fixed costs weigh on the gross result — a high ratio means fixed costs take only a small bite out of the earnings from basic operations.

Gross marginNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The gross result as a share of revenue — how much of the revenue is left after variable costs to cover the company's fixed costs.

Operating marginNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

EBIT as a share of revenue — the share of revenue remaining as earnings once all operating costs are covered. A key measure of earning power.

Net profit marginNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The profit for the year as a share of revenue — the company's ability to turn revenue into profit.

Liquidity

Current ratioAverage

Around the average of companies in the same industry

Current assets relative to short-term debt — the ability to settle short-term obligations with current assets alone. Around 150% is considered satisfactory from a credit perspective.

Quick ratioAverage

Around the average of companies in the same industry

Current assets excluding inventory relative to short-term debt — whether the most liquid assets alone can cover the short-term obligations. A value of 1 or above signals a healthy liquidity position.

Cash ratioAverage

Around the average of companies in the same industry

Cash relative to short-term debt — the ability to repay short-term obligations with cash alone.

Current assets to equityVery weak

Among the 20% lowest rated companies in the industry

Current assets relative to equity — an indicator of the balance-sheet structure and of the company's short- and long-term financing. The healthy level is highly industry-dependent.

Fixed assets to long-term capitalStrong

Among the 40% highest rated companies in the industry

Fixed assets relative to long-term capital (equity plus long-term liabilities). Below 100% means the long-term capital finances more than just the fixed assets — a healthier liquidity position.

Cash conversion ratioAverage

Around the average of companies in the same industry

Cash flow relative to profit — the ability to convert reported profits into accessible cash.

Debt & solvency

Solidity ratioWeak

Among the 40% lowest rated companies in the industry

Equity as a share of total assets — the ability to absorb losses. Around 40% is considered satisfactory from a credit perspective.

Debt ratioWeak

Among the 40% lowest rated companies in the industry

Total debt relative to the balance-sheet total — the share of the assets financed by debt rather than equity.

Debt to equityWeak

Among the 30% lowest rated companies in the industry

Debt relative to equity — the company's leverage. A higher value means heavier reliance on debt financing.

Liabilities to equityWeak

Among the 30% lowest rated companies in the industry

Total liabilities relative to equity — whether the company operates primarily on borrowed capital or on its own.

Income to debtWeak

Among the 30% lowest rated companies in the industry

Profit relative to debt — the ability to create earnings while operating with debt.

EBITDA to debtVery weak

Among the 20% lowest rated companies in the industry

EBITDA relative to debt — how much operating earnings are available to service the debt.

Interest coverageVery weak

Among the 10% lowest rated companies in the industry

The ability to pay the interest on the company's debt out of its earnings.

Interest rate on debtVery strong

Among the 20% highest rated companies in the industry

Financial expenses relative to total liabilities — the effective interest rate the company pays on its debt.

Interest marginWeak

Among the 30% lowest rated companies in the industry

The return on assets minus the interest rate on debt. Positive means the company benefits from operating with debt; negative means the debt makes it worse off.

Efficiency & development

Equity to contributed capitalStrong

Among the 30% highest rated companies in the industry

Total equity relative to the capital the owners contributed — how the equity has developed from its starting point.

One-year change in equityVery weak

Among the 20% lowest rated companies in the industry

The size of this year's increase or decrease in the company's equity.

One-year change in debtWeak

Among the 40% lowest rated companies in the industry

The size of this year's increase or decrease in the company's debt.

Asset turnoverNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Revenue relative to total assets — the ability to generate revenue from the asset base.

Inventory turnoverNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Revenue relative to inventory — how many times a year the inventory is sold and replaced. A low value can indicate weak sales or excess inventory.

Annual reports & filings

Annual report 2025
Filed via CVR / Virk · Period 2025-01-01 – 2025-12-31
View PDF
Annual report 2024
Filed via CVR / Virk · Period 2024-01-01 – 2024-12-31
View PDF
Annual report 2023
Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
View PDF
Annual report 2022
Filed via CVR / Virk · Period 2022-01-01 – 2022-12-31
View PDF
Annual report 2021
Filed via CVR / Virk · Period 2021-01-01 – 2021-12-31
View PDF

People & ownership

Management

Actively employed in the business

Name	Role	Member since
Current (1)
MF Mohammed Faouzi El-Chaer Management	Management	2023

Board of directors

Non-executive oversight

No data on file.

Shareholders

Active legal owners

Shareholder	Type	Ownership	Votes	Registered
Mohammed Faouzi El-Chaer	Individual	50–66.65%	50–66.65%	2019
Mohamad Awad	Individual	50–66.65%	50–66.65%	2024
Amin Faouzi El-Chaer	Individual	15–19.99%	15–19.99%	2018
Mahmoud Faouzi El-Chaer	Individual	15–19.99%	15–19.99%	2018

Beneficial ownership (UBO) data access is restricted in Denmark as of September 2025 per the EU 6th AML Directive. Learn more.

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Related companies

Company hierarchy

No registered parent or subsidiaries

Board network connections

Board members of MEC Merchandise ApS hold no positions in other companies.

Frequently asked questions

What is the CVR number of MEC Merchandise ApS?

MEC Merchandise ApS is registered with CVR / Virk under CVR 40102299.

What is the gross profit of MEC Merchandise ApS?

MEC Merchandise ApS reported a gross profit of DKK 4.9m in 2025.

How many employees does MEC Merchandise ApS have?

MEC Merchandise ApS employs 15 people as of the latest annual report.

Where is MEC Merchandise ApS headquartered?

MEC Merchandise ApS's registered address is Ingrid Marievej 61, 6. tv.