VRPRO Agency APS
APSActiveAdvertising protectionCVR 40130268Siljangade 1, 2300 København SActivities of advertising agencies· NACE 7311Est. 2018 · 7 years old— employees
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Overview
VRPRO Agency APS is a Danish APS based in København S, operating in the Activities of advertising agencies sector. Incorporated in 2018, the company reported a gross profit of -DKK 674 in its latest annual filing.
Gross profit 2025
-0.7K DKK
+14% vs 2024
EBITDA margin (of gross profit)
100.0 %
−14% vs 2024
Net profit 2025
-0.7K DKK
-14% vs 2024
Key ratios
See full ratios →Solidity ratioEquity ÷ Total assets × 100
100.0 %
Very strongAmong the 10% highest rated companies in the industry
20212025
Liquidity ratioCurrent assets ÷ Short-term debt
0.0×
20212025
Return on assets (ROA)Net profit ÷ Total assets × 100
-0.6 %
WeakAmong the 40% lowest rated companies in the industry
20212025
EBITDA — year on year
DKKKey figures
Annual report 2025| Gross profit | -0.7K DKK | +14% |
| EBITDA | -0.7K DKK | -14% |
| Net profit | -0.7K DKK | -14% |
| Total assets | 114.8K DKK | +1% |
| Equity | 114.8K DKK | +1% |
| Employees | — | — |
Company information
Legal name
VRPRO Agency APS
CVR number
40130268
Legal form
Anpartsselskab
NACE code
Founded
1 November 2018 · 7 years
Share capital
DKK 50,000
Employees
—
VAT registered
No
Audit selected
No
Last report
2025-12-31
Financial year
January – December
Signatory rights
Selskabet tegnes af den samlede direktion eller af et medlem af direktionen
Company purpose
Selskabets formål er Virtual Reality (VR) projekter fra idé til implementering, branding, content marketing og virtuelle produktioner og øvrig beslægtet virksomhed
(no translation available)
Contact
Address
Siljangade 1, 2300 København S
Advertising protection
Active — opted out of marketing use
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Financial development
In its most recent annual report (2025), VRPRO Agency APS reported a gross profit of -DKK 674. The figures on this page draw on 5 annual filings covering 2021 to 2025. The bottom line showed a net loss of DKK 674.
At the end of 2025, equity financed 100% of the balance sheet.
Financials
Revenue
DKKEBITDA
DKKIncome statement
DKK thousands| Item | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Revenue | -1 | -1 | — | 0 | — |
| Staff expenses | -0 | -0 | -1 | -0 | -0 |
| EBITDA | -1 | -1 | -1 | -0 | 0 |
| Depreciation & amort. | -0 | -0 | -0 | -0 | -0 |
| EBIT | -1 | -1 | -1 | -0 | 0 |
| Net financials | 0 | 0 | 0 | 0 | -0 |
| Profit before tax | -1 | -1 | -1 | -0 | -0 |
| Tax | -0 | -0 | -0 | -0 | -0 |
| Net profit | -1 | -1 | -1 | -0 | -0 |
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Balance sheet
DKK thousands| Item | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Total assets | 115 | 114 | 115 | 116 | 116 |
| Equity | 115 | 114 | 115 | 116 | 116 |
| Long-term debt | 0 | 0 | 0 | 0 | 0 |
| Short-term debt | 0 | 0 | 0 | 0 | 0 |
| Total debt | 0 | 0 | 0 | 0 | 0 |
Financial ratios
5-year trendEBITDA margin
<−999 %
20212025
Equity ratio
100.0 %
Very strongAmong the 10% highest rated companies in the industry
20212025
Return on equity
-0.6 %
WeakAmong the 30% lowest rated companies in the industry
20212025
Net profit margin
<−999 %
20212025
Asset turnover
-0.01×
20212025
Debt / equity
0.00×
20212025
Sector performance
11 of 28 ratios graded28 financial ratios from the latest filing, each graded against companies in the same industry.
Profitability
Return on equity (ROE)Weak
Among the 30% lowest rated companies in the industry
Net profit as a percentage of equity — the return the owners earned on their invested capital this year.
Return on assets (ROA)Weak
Among the 40% lowest rated companies in the industry
Net profit as a percentage of total assets — the return generated on the capital employed.
Return on net assets (RONA)Weak
Among the 30% lowest rated companies in the industry
Profit relative to net assets (total assets minus total debt) — the ability to generate earnings from the net asset base alone.
Basic earning power (BEP)Weak
Among the 40% lowest rated companies in the industry
EBIT relative to total assets — the company's earning power before the effects of tax and financial leverage.
Gross marginNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
The gross result as a share of revenue — how much of the revenue is left after variable costs to cover the company's fixed costs.
Operating marginNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
EBIT as a share of revenue — the share of revenue remaining as earnings once all operating costs are covered. A key measure of earning power.
Net profit marginNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
The profit for the year as a share of revenue — the company's ability to turn revenue into profit.
Capacity ratioNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Shows how strongly fixed costs weigh on the gross result — a high ratio means fixed costs take only a small bite out of the earnings from basic operations.
Liquidity
Current assets to equityStrong
Among the 30% highest rated companies in the industry
Current assets relative to equity — an indicator of the balance-sheet structure and of the company's short- and long-term financing. The healthy level is highly industry-dependent.
Fixed assets to long-term capitalVery strong
Among the 10% highest rated companies in the industry
Fixed assets relative to long-term capital (equity plus long-term liabilities). Below 100% means the long-term capital finances more than just the fixed assets — a healthier liquidity position.
Cash conversion ratioWeak
Among the 40% lowest rated companies in the industry
Cash flow relative to profit — the ability to convert reported profits into accessible cash.
Current ratioNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Current assets relative to short-term debt — the ability to settle short-term obligations with current assets alone. Around 150% is considered satisfactory from a credit perspective.
Quick ratioNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Current assets excluding inventory relative to short-term debt — whether the most liquid assets alone can cover the short-term obligations. A value of 1 or above signals a healthy liquidity position.
Cash ratioNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Cash relative to short-term debt — the ability to repay short-term obligations with cash alone.
Debt & solvency
Solidity ratioVery strong
Among the 10% highest rated companies in the industry
Equity as a share of total assets — the ability to absorb losses. Around 40% is considered satisfactory from a credit perspective.
Liabilities to equityVery strong
Among the 10% highest rated companies in the industry
Total liabilities relative to equity — whether the company operates primarily on borrowed capital or on its own.
Debt ratioNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Total debt relative to the balance-sheet total — the share of the assets financed by debt rather than equity.
Debt to equityNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Debt relative to equity — the company's leverage. A higher value means heavier reliance on debt financing.
Income to debtNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Profit relative to debt — the ability to create earnings while operating with debt.
EBITDA to debtNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
EBITDA relative to debt — how much operating earnings are available to service the debt.
Interest coverageNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
The ability to pay the interest on the company's debt out of its earnings.
Interest rate on debtNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Financial expenses relative to total liabilities — the effective interest rate the company pays on its debt.
Interest marginNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
The return on assets minus the interest rate on debt. Positive means the company benefits from operating with debt; negative means the debt makes it worse off.
Efficiency & development
Equity to contributed capitalWeak
Among the 40% lowest rated companies in the industry
Total equity relative to the capital the owners contributed — how the equity has developed from its starting point.
One-year change in equityAverage
Around the average of companies in the same industry
The size of this year's increase or decrease in the company's equity.
Asset turnoverNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Revenue relative to total assets — the ability to generate revenue from the asset base.
Inventory turnoverNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Revenue relative to inventory — how many times a year the inventory is sold and replaced. A low value can indicate weak sales or excess inventory.
One-year change in debtNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
The size of this year's increase or decrease in the company's debt.
Annual reports & filings
- Annual report 2025Filed via CVR / Virk · Period 2025-01-01 – 2025-12-31
- Annual report 2024Filed via CVR / Virk · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via CVR / Virk · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via CVR / Virk · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via CVR / Virk · Period 2021-01-01 – 2021-12-31
People & ownership
Management
Actively employed in the business| Name | Role | Member since |
|---|---|---|
| Current (1) | ||
MS Management | Management | 2022 |
Board of directors
Non-executive oversightNo data on file.
Shareholders
Active legal owners| Shareholder | Type | Ownership | Votes | Registered |
|---|---|---|---|---|
| Company | 100% | 100% | 2018 |
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Related companies
Company hierarchy
VRPRO Holding APS
VRPRO Agency APS Board network connections
Board members of VRPRO Agency APS also hold positions in 3 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Morten Skovbo Holst | Management | 3 companies |
Frequently asked questions
What is the CVR number of VRPRO Agency APS?
VRPRO Agency APS is registered with CVR / Virk under CVR 40130268.
What is the gross profit of VRPRO Agency APS?
VRPRO Agency APS reported a gross profit of -DKK 674 in 2025.
Where is VRPRO Agency APS headquartered?
VRPRO Agency APS's registered address is Siljangade 1, st..