Mars Norge AS
ASActiveOrg 924869593Drammensveien 151, 0277 OsloNon-specialised wholesale of food, beverages and tobacco· NACE 4639Est. 1973 · 53 years old28 employeeshttps://www.mars.com
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Overview
Mars Norge AS is a Norwegian AS based in Oslo, operating in the Non-specialised wholesale of food, beverages and tobacco sector. Incorporated in 1973, the company has 28 employees and reported revenue of NOK 854.4m in its latest annual filing.
Revenue 2025
854.4M NOK
−6% vs 2024
EBITDA margin
27.3 %
−11% vs 2024
Net profit 2025
195.1M NOK
-10% vs 2024
Key ratios
See full ratios →Solidity ratioEquity ÷ Total assets × 100
3.6 %
WeakAmong the 30% lowest rated companies in the industry
20212025
Liquidity ratioCurrent assets ÷ Short-term debt
1.0×
WeakAmong the 30% lowest rated companies in the industry
20212025
Return on assets (ROA)Net profit ÷ Total assets × 100
47.1 %
Very strongAmong the 10% highest rated companies in the industry
20212025
EBITDA — year on year
NOK millionsKey figures
Annual report 2025| Revenue | 854.4M NOK | -6% |
| EBITDA | 233.6M NOK | -11% |
| Net profit | 195.1M NOK | -10% |
| Total assets | 414M NOK | -11% |
| Equity | 14.8M NOK | +1% |
| Employees | 28 | — |
Company information
Legal name
MARS NORGE AS
Org number
924869593
Legal form
Aksjeselskap
NACE code
Founded
28 June 1973 · 53 years
Share capital
—
Employees
28 (FTE)
VAT registered
Yes
Audit selected
No
Last report
2025-12-31
Financial year
January – December
Signatory rights
Styrets medlemmer hver for seg.
Contact
Address
Drammensveien 151, 0277 Oslo
Phone
+47 22 51 43 00
Email
contact@no.mars.com
Website
https://www.mars.com
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Financial development
In its most recent annual report (2025), Mars Norge AS reported revenue of NOK 854.4m, a decrease of 6% on the year before. The figures on this page draw on 5 annual filings covering 2021 to 2025. The bottom line showed a net profit of NOK 195.1m, and the EBITDA margin stood at 27.3%.
At the end of 2025, equity financed 3.6% of the balance sheet, and current assets covered short-term debt 1 times.
Financials
Revenue
NOK millionsEBITDA
NOK millionsIncome statement
NOK thousands| Item | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Revenue | 854,362 | 908,408 | 797,734 | 744,632 | 739,750 |
| Staff expenses | -0 | -0 | -0 | -0 | -0 |
| EBITDA | 233,577 | 261,619 | 205,436 | 205,047 | 171,399 |
| Depreciation & amort. | -317 | -172 | -118 | -196 | -220 |
| EBIT | 233,260 | 261,447 | 205,318 | 204,851 | 171,179 |
| Net financials | 16,865 | 17,510 | 12,159 | 3,057 | 117 |
| Profit before tax | 250,126 | 278,956 | 217,477 | 207,908 | 171,296 |
| Tax | -0 | -0 | -0 | -0 | -0 |
| Net profit | 195,077 | 217,585 | 169,563 | 162,166 | 133,605 |
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Balance sheet
NOK thousands| Item | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Total assets | 414,033 | 466,813 | 419,140 | 360,119 | 265,506 |
| Equity | 14,794 | 14,719 | 13,134 | 13,572 | 16,406 |
| Long-term debt | 0 | 0 | 0 | 0 | 63 |
| Short-term debt | 399,238 | 452,094 | 406,006 | 346,548 | 249,037 |
| Total debt | 399,238 | 452,094 | 406,006 | 346,548 | 249,100 |
Financial ratios
5-year trendEBITDA margin
27.3 %
20212025
Equity ratio
3.6 %
WeakAmong the 30% lowest rated companies in the industry
20212025
Return on equity
>999 %
Very strongAmong the 10% highest rated companies in the industry
20212025
Net profit margin
22.8 %
Very strongAmong the 20% highest rated companies in the industry
20212025
Asset turnover
2.06×
StrongAmong the 40% highest rated companies in the industry
20212025
Debt / equity
26.99×
Very weakAmong the 10% lowest rated companies in the industry
20212025
Sector performance
28 of 28 ratios graded28 financial ratios from the latest filing, each graded against companies in the same industry.
Profitability
Gross marginVery strong
Among the 20% highest rated companies in the industry
The gross result as a share of revenue — how much of the revenue is left after variable costs to cover the company's fixed costs.
Operating marginVery strong
Among the 10% highest rated companies in the industry
EBIT as a share of revenue — the share of revenue remaining as earnings once all operating costs are covered. A key measure of earning power.
Net profit marginVery strong
Among the 20% highest rated companies in the industry
The profit for the year as a share of revenue — the company's ability to turn revenue into profit.
Return on equity (ROE)Very strong
Among the 10% highest rated companies in the industry
Net profit as a percentage of equity — the return the owners earned on their invested capital this year.
Return on assets (ROA)Very strong
Among the 10% highest rated companies in the industry
Net profit as a percentage of total assets — the return generated on the capital employed.
Return on net assets (RONA)Very strong
Among the 10% highest rated companies in the industry
Profit relative to net assets (total assets minus total debt) — the ability to generate earnings from the net asset base alone.
Basic earning power (BEP)Very strong
Among the 10% highest rated companies in the industry
EBIT relative to total assets — the company's earning power before the effects of tax and financial leverage.
Capacity ratioVery strong
Among the 20% highest rated companies in the industry
Shows how strongly fixed costs weigh on the gross result — a high ratio means fixed costs take only a small bite out of the earnings from basic operations.
Liquidity
Current ratioWeak
Among the 30% lowest rated companies in the industry
Current assets relative to short-term debt — the ability to settle short-term obligations with current assets alone. Around 150% is considered satisfactory from a credit perspective.
Quick ratioAverage
Around the average of companies in the same industry
Current assets excluding inventory relative to short-term debt — whether the most liquid assets alone can cover the short-term obligations. A value of 1 or above signals a healthy liquidity position.
Cash ratioVery weak
Among the 10% lowest rated companies in the industry
Cash relative to short-term debt — the ability to repay short-term obligations with cash alone.
Current assets to equityVery weak
Among the 10% lowest rated companies in the industry
Current assets relative to equity — an indicator of the balance-sheet structure and of the company's short- and long-term financing. The healthy level is highly industry-dependent.
Fixed assets to long-term capitalAverage
Around the average of companies in the same industry
Fixed assets relative to long-term capital (equity plus long-term liabilities). Below 100% means the long-term capital finances more than just the fixed assets — a healthier liquidity position.
Cash conversion ratioAverage
Around the average of companies in the same industry
Cash flow relative to profit — the ability to convert reported profits into accessible cash.
Debt & solvency
Solidity ratioWeak
Among the 30% lowest rated companies in the industry
Equity as a share of total assets — the ability to absorb losses. Around 40% is considered satisfactory from a credit perspective.
Debt ratioWeak
Among the 30% lowest rated companies in the industry
Total debt relative to the balance-sheet total — the share of the assets financed by debt rather than equity.
Debt to equityVery weak
Among the 10% lowest rated companies in the industry
Debt relative to equity — the company's leverage. A higher value means heavier reliance on debt financing.
Liabilities to equityVery weak
Among the 10% lowest rated companies in the industry
Total liabilities relative to equity — whether the company operates primarily on borrowed capital or on its own.
Income to debtVery strong
Among the 20% highest rated companies in the industry
Profit relative to debt — the ability to create earnings while operating with debt.
EBITDA to debtVery strong
Among the 20% highest rated companies in the industry
EBITDA relative to debt — how much operating earnings are available to service the debt.
Interest coverageVery strong
Among the 10% highest rated companies in the industry
The ability to pay the interest on the company's debt out of its earnings.
Interest rate on debtStrong
Among the 30% highest rated companies in the industry
Financial expenses relative to total liabilities — the effective interest rate the company pays on its debt.
Interest marginVery strong
Among the 10% highest rated companies in the industry
The return on assets minus the interest rate on debt. Positive means the company benefits from operating with debt; negative means the debt makes it worse off.
Efficiency & development
Asset turnoverStrong
Among the 40% highest rated companies in the industry
Revenue relative to total assets — the ability to generate revenue from the asset base.
Inventory turnoverVery weak
Among the 20% lowest rated companies in the industry
Revenue relative to inventory — how many times a year the inventory is sold and replaced. A low value can indicate weak sales or excess inventory.
Equity to contributed capitalWeak
Among the 40% lowest rated companies in the industry
Total equity relative to the capital the owners contributed — how the equity has developed from its starting point.
One-year change in equityAverage
Around the average of companies in the same industry
The size of this year's increase or decrease in the company's equity.
One-year change in debtStrong
Among the 30% highest rated companies in the industry
The size of this year's increase or decrease in the company's debt.
Annual reports & filings
- Annual report 2025Filed via Brønnøysundsregistrene · Period 2025-01-01 – 2025-12-31
- Annual report 2024Filed via Brønnøysundsregistrene · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via Brønnøysundsregistrene · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via Brønnøysundsregistrene · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via Brønnøysundsregistrene · Period 2021-01-01 – 2021-12-31
People & ownership
Management
Actively employed in the business| Name | Role | Member since |
|---|---|---|
| Current (1) | ||
TH Chief Executive Officer | Chief Executive Officer | 2025 |
Former (2)
AZ Chief Executive Officer | Chief Executive Officer | 2016 – 2021 |
JV Chief Executive Officer | Chief Executive Officer | 2021 – 2025 |
Board of directors
Non-executive oversight| Name | Role | Member since |
|---|---|---|
| Current (2) | ||
TH Chairman | Chairman | 2025 |
EG Board of Directors | Board of Directors | 2025 |
Former (5)
AC Board of Directors | Board of Directors | 2021 – 2022 |
JW Board of Directors | Board of Directors | 2022 – 2025 |
LL Board of Directors | Board of Directors | 2022 – 2025 |
JV Chairman | Chairman | 2021 – 2025 |
TM Board of Directors | Board of Directors | 2022 – 2025 |
Shareholders
Active legal owners| Shareholder | Type | Ownership | Votes | Registered |
|---|---|---|---|---|
Mars Nederland Bv | Company | 100% | 100% | 2020 |
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Related companies
Company hierarchy
Mars Nederland Bv100%
Mars Norge AS (this company)Board network connections
Board members of Mars Norge AS also hold positions in 42 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Lars Lande With | Board of Directors | 27 companiesMany roles |
| Thor-Christian Haga Thoresen | Chief Executive Officer | 15 companiesMany roles |
Frequently asked questions
What is the Org number of Mars Norge AS?
Mars Norge AS is registered with Brønnøysundsregistrene under Org 924869593.
What is the revenue of Mars Norge AS?
Mars Norge AS reported revenue of NOK 854.4m in 2025.
How many employees does Mars Norge AS have?
Mars Norge AS employs 28 people as of the latest annual report.
Who is the CEO of Mars Norge AS?
Thor-Christian Haga Thoresen is the CEO of Mars Norge AS, in role since 2025.
Who is the chairman of Mars Norge AS?
Thor-Christian Haga Thoresen chairs the board of Mars Norge AS, in role since 2025.
Where is Mars Norge AS headquartered?
Mars Norge AS's registered address is Drammensveien 151.