Segger AS
ASDissolvedOrg 932951606Hoffsveien 50, 0377 OsloRetail sale of hardware, building materials, paints and glass· NACE 4752Est. 2024 · 2 years old0 employeeshttps://www.segger.no
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Overview
Segger AS is a Norwegian AS based in Oslo, operating in the Retail sale of hardware, building materials, paints and glass sector. Incorporated in 2024, the company has 0 employees and reported revenue of NOK 2.3m in its latest annual filing.
Revenue 2025
2.3M NOK
+470% vs 2024
EBITDA margin
−97.7 %
−102% vs 2024
Net profit 2025
-2M NOK
-110% vs 2024
Key ratios
See full ratios →Solidity ratioEquity ÷ Total assets × 100
88.1 %
Very strongAmong the 20% highest rated companies in the industry
20242025
Liquidity ratioCurrent assets ÷ Short-term debt
2.1×
StrongAmong the 40% highest rated companies in the industry
20242025
Return on assets (ROA)Net profit ÷ Total assets × 100
-109.8 %
Very weakAmong the 10% lowest rated companies in the industry
20242025
EBITDA — year on year
NOK thousandsKey figures
Annual report 2025| Revenue | 2.3M NOK | +470% |
| EBITDA | -2.2M NOK | -102% |
| Net profit | -2M NOK | -110% |
| Total assets | 1.8M NOK | -8% |
| Equity | 1.6M NOK | +288% |
| Employees | 0 | — |
Company information
Legal name
SEGGER AS
Org number
932951606
Legal form
Aksjeselskap
NACE code
Founded
11 January 2024 · 2 years
Share capital
NOK 200,000
Employees
0 (FTE)
VAT registered
No
Audit selected
No
Last report
2025-12-31
Financial year
January – December
Signatory rights
Styrets leder alene. Daglig leder alene.
Company purpose
Import og salg av handelsvarer.
(no translation available)
Contact
Address
Hoffsveien 50, 0377 Oslo
Website
https://www.segger.no
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Financial development
In its most recent annual report (2025), Segger AS reported revenue of NOK 2.3m, an increase of 470% on the year before. The figures on this page draw on 2 annual filings covering 2024 to 2025. The bottom line showed a net loss of NOK 2.0m, and the EBITDA margin stood at -97.7%.
At the end of 2025, equity financed 88.1% of the balance sheet, and current assets covered short-term debt 2.1 times.
Financials
Revenue
NOK thousandsEBITDA
NOK thousandsIncome statement
NOK thousands| Item | 2025 | 2024 |
|---|---|---|
| Revenue | 2,302 | 404 |
| Staff expenses | -798 | -0 |
| EBITDA | -2,249 | -1,114 |
| Depreciation & amort. | -273 | -0 |
| EBIT | -2,522 | -1,114 |
| Net financials | -9 | -94 |
| Profit before tax | -2,531 | -1,208 |
| Tax | -557 | -266 |
| Net profit | -1,974 | -942 |
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Balance sheet
NOK thousands| Item | 2025 | 2024 |
|---|---|---|
| Total assets | 1,798 | 1,947 |
| Equity | 1,584 | -842 |
| Long-term debt | 7 | 2,290 |
| Short-term debt | 207 | 499 |
| Total debt | 214 | 2,790 |
Financial ratios
5-year trendEBITDA margin
-97.7 %
20242025
Equity ratio
88.1 %
Very strongAmong the 20% highest rated companies in the industry
20242025
Return on equity
-124.7 %
Very weakAmong the 10% lowest rated companies in the industry
20242025
Net profit margin
-85.8 %
Very weakAmong the 10% lowest rated companies in the industry
20242025
Asset turnover
1.28×
AverageAround the average of companies in the same industry
20242025
Debt / equity
0.14×
Very strongAmong the 20% highest rated companies in the industry
20242025
Sector performance
27 of 28 ratios graded28 financial ratios from the latest filing, each graded against companies in the same industry.
Profitability
Gross marginVery weak
Among the 10% lowest rated companies in the industry
The gross result as a share of revenue — how much of the revenue is left after variable costs to cover the company's fixed costs.
Operating marginVery weak
Among the 10% lowest rated companies in the industry
EBIT as a share of revenue — the share of revenue remaining as earnings once all operating costs are covered. A key measure of earning power.
Net profit marginVery weak
Among the 10% lowest rated companies in the industry
The profit for the year as a share of revenue — the company's ability to turn revenue into profit.
Return on equity (ROE)Very weak
Among the 10% lowest rated companies in the industry
Net profit as a percentage of equity — the return the owners earned on their invested capital this year.
Return on assets (ROA)Very weak
Among the 10% lowest rated companies in the industry
Net profit as a percentage of total assets — the return generated on the capital employed.
Return on net assets (RONA)Very weak
Among the 10% lowest rated companies in the industry
Profit relative to net assets (total assets minus total debt) — the ability to generate earnings from the net asset base alone.
Basic earning power (BEP)Very weak
Among the 10% lowest rated companies in the industry
EBIT relative to total assets — the company's earning power before the effects of tax and financial leverage.
Capacity ratioWeak
Among the 30% lowest rated companies in the industry
Shows how strongly fixed costs weigh on the gross result — a high ratio means fixed costs take only a small bite out of the earnings from basic operations.
Liquidity
Current ratioStrong
Among the 40% highest rated companies in the industry
Current assets relative to short-term debt — the ability to settle short-term obligations with current assets alone. Around 150% is considered satisfactory from a credit perspective.
Quick ratioWeak
Among the 40% lowest rated companies in the industry
Current assets excluding inventory relative to short-term debt — whether the most liquid assets alone can cover the short-term obligations. A value of 1 or above signals a healthy liquidity position.
Cash ratioAverage
Around the average of companies in the same industry
Cash relative to short-term debt — the ability to repay short-term obligations with cash alone.
Current assets to equityVery strong
Among the 10% highest rated companies in the industry
Current assets relative to equity — an indicator of the balance-sheet structure and of the company's short- and long-term financing. The healthy level is highly industry-dependent.
Fixed assets to long-term capitalWeak
Among the 30% lowest rated companies in the industry
Fixed assets relative to long-term capital (equity plus long-term liabilities). Below 100% means the long-term capital finances more than just the fixed assets — a healthier liquidity position.
Cash conversion ratioAverage
Around the average of companies in the same industry
Cash flow relative to profit — the ability to convert reported profits into accessible cash.
Debt & solvency
Solidity ratioVery strong
Among the 20% highest rated companies in the industry
Equity as a share of total assets — the ability to absorb losses. Around 40% is considered satisfactory from a credit perspective.
Debt ratioVery strong
Among the 20% highest rated companies in the industry
Total debt relative to the balance-sheet total — the share of the assets financed by debt rather than equity.
Debt to equityVery strong
Among the 20% highest rated companies in the industry
Debt relative to equity — the company's leverage. A higher value means heavier reliance on debt financing.
Liabilities to equityVery strong
Among the 20% highest rated companies in the industry
Total liabilities relative to equity — whether the company operates primarily on borrowed capital or on its own.
Income to debtVery weak
Among the 10% lowest rated companies in the industry
Profit relative to debt — the ability to create earnings while operating with debt.
EBITDA to debtVery weak
Among the 10% lowest rated companies in the industry
EBITDA relative to debt — how much operating earnings are available to service the debt.
Interest coverageVery weak
Among the 10% lowest rated companies in the industry
The ability to pay the interest on the company's debt out of its earnings.
Interest rate on debtAverage
Around the average of companies in the same industry
Financial expenses relative to total liabilities — the effective interest rate the company pays on its debt.
Interest marginVery weak
Among the 10% lowest rated companies in the industry
The return on assets minus the interest rate on debt. Positive means the company benefits from operating with debt; negative means the debt makes it worse off.
Efficiency & development
Asset turnoverAverage
Around the average of companies in the same industry
Revenue relative to total assets — the ability to generate revenue from the asset base.
Inventory turnoverAverage
Around the average of companies in the same industry
Revenue relative to inventory — how many times a year the inventory is sold and replaced. A low value can indicate weak sales or excess inventory.
Equity to contributed capitalAverage
Around the average of companies in the same industry
Total equity relative to the capital the owners contributed — how the equity has developed from its starting point.
One-year change in debtVery strong
Among the 10% highest rated companies in the industry
The size of this year's increase or decrease in the company's debt.
One-year change in equityNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
The size of this year's increase or decrease in the company's equity.
Annual reports & filings
People & ownership
Management
Actively employed in the business| Name | Role | Member since |
|---|---|---|
| Current (2) | ||
FS Trustee | Trustee | 2026 |
RD Chief Executive Officer | Chief Executive Officer | 2024 |
Former (1)
MF Chief Executive Officer | Chief Executive Officer | 2024 – 2024 |
Board of directors
Non-executive oversight| Name | Role | Member since |
|---|---|---|
| Current (1) | ||
RD Chairman | Chairman | 2026 |
Former (3)
FG Chairman | Chairman | 2024 – 2025 |
KL Chairman | Chairman | 2025 – 2026 |
MF Board of Directors | Board of Directors | 2024 – 2026 |
Shareholders
Active legal owners| Shareholder | Type | Ownership | Votes | Registered |
|---|---|---|---|---|
| Company | 100% | 100% | 2025 | |
| Company | 50% | 50% | 2024 | |
| Company | 50% | 50% | 2024 |
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Related companies
Company hierarchy
Royco As
Segger AS Board network connections
Board members of Segger AS also hold positions in 192 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Fredrik Sars Jørner | Trustee | 161 companiesMany roles |
| Mikkel Fredrik Gedde | Chief Executive Officer | 11 companiesMany roles |
| Finn Gunnar Grove-Knutsen | Chairman | 7 companiesMany roles |
| Kristoffer Lund Sandaker | Chairman | 7 companiesMany roles |
| Roy Daniel Haugen | Chief Executive Officer | 6 companiesMany roles |
Frequently asked questions
What is the Org number of Segger AS?
Segger AS is registered with Brønnøysundsregistrene under Org 932951606.
What is the revenue of Segger AS?
Segger AS reported revenue of NOK 2.3m in 2025.
Who is the CEO of Segger AS?
Roy Daniel Haugen is the CEO of Segger AS.
Who is the chairman of Segger AS?
Roy Daniel Haugen chairs the board of Segger AS, in role since 2026.
Where is Segger AS headquartered?
Segger AS's registered address is Hoffsveien 50.