StoreKnuff AB
ABActiveOrg 5562788082Tullgränd 4, 111 30 StockholmActivities of advertising agencies· NACE 7311Est. 1986 · 40 years old20-49 employees
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Overview
StoreKnuff AB is a Swedish AB based in Stockholm, operating in the Activities of advertising agencies sector. Incorporated in 1986, the company reported revenue of SEK 10.5m in its latest annual filing.
Revenue 2024
10.5M SEK
+14% vs 2023
EBITDA margin
3.5 %
−48% vs 2023
Net profit 2024
0.3M SEK
-45% vs 2023
Key ratios
See full ratios →Solidity ratioEquity ÷ Total assets × 100
53.1 %
WeakAmong the 40% lowest rated companies in the industry
20202024
Liquidity ratioCurrent assets ÷ Short-term debt
3.3×
AverageAround the average of companies in the same industry
20202024
Return on assets (ROA)Net profit ÷ Total assets × 100
10.8 %
AverageAround the average of companies in the same industry
20202024
EBITDA — year on year
SEK thousandsKey figures
Annual report 2024| Revenue | 10.5M SEK | +14% |
| EBITDA | 0.4M SEK | -48% |
| Net profit | 0.3M SEK | -45% |
| Total assets | 2.8M SEK | -21% |
| Equity | 1.5M SEK | -12% |
| Employees | — | — |
Company information
Legal name
StoreKnuff AB
Org number
5562788082
Legal form
Aktiebolag
NACE code
Founded
13 June 1986 · 40 years
Share capital
SEK 300,000
Employees
20-49
VAT registered
Yes
Audit selected
No
Last report
2024-12-31
Financial year
January – December
Signatory rights
Firman tecknas av styrelsen Firman tecknas var för sig av ledamöterna
Company purpose
Bolaget skall distribuera reklam ävensom idka därmed förenlig verksamhet.
(no translation available)
Contact
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Financial development
In its most recent annual report (2024), StoreKnuff AB reported revenue of SEK 10.5m, an increase of 14% on the year before. The figures on this page draw on 5 annual filings covering 2020 to 2024. The bottom line showed a net profit of SEK 301.3k, and the EBITDA margin stood at 3.5%.
At the end of 2024, equity financed 53.1% of the balance sheet, and current assets covered short-term debt 3.3 times.
Financials
Revenue
SEK millionsEBITDA
SEK thousandsIncome statement
SEK thousands| Item | 2024 | 2023 | 2022 | 2021 | 2020 |
|---|---|---|---|---|---|
| Revenue | 10,507 | 9,246 | 9,655 | 10,032 | 5,430 |
| Staff expenses | -1,338 | — | — | — | — |
| EBITDA | 371 | 711 | 627 | 1,471 | -119 |
| Depreciation & amort. | — | -0 | -0 | -0 | -0 |
| EBIT | 371 | 711 | 627 | 1,471 | -119 |
| Net financials | 16 | 18 | -2 | — | — |
| Profit before tax | 386 | 699 | 403 | 1,065 | -119 |
| Tax | -85 | -148 | -87 | -198 | -0 |
| Net profit | 301 | 551 | 316 | 867 | -119 |
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Balance sheet
SEK thousands| Item | 2024 | 2023 | 2022 | 2021 | 2020 |
|---|---|---|---|---|---|
| Total assets | 2,787 | 3,511 | 3,150 | 2,872 | 2,439 |
| Equity | 1,479 | 1,679 | 1,128 | 1,412 | 545 |
| Long-term debt | — | 0 | 0 | 0 | 0 |
| Short-term debt | 847 | 1,371 | 1,561 | 1,139 | 1,894 |
| Total debt | 847 | 1,371 | 1,561 | 1,139 | 1,894 |
Financial ratios
5-year trendEBITDA margin
3.5 %
20202024
Equity ratio
53.1 %
WeakAmong the 40% lowest rated companies in the industry
20202024
Return on equity
20.4 %
AverageAround the average of companies in the same industry
20202024
Net profit margin
2.9 %
WeakAmong the 40% lowest rated companies in the industry
20202024
Asset turnover
3.77×
Very strongAmong the 10% highest rated companies in the industry
20202024
Debt / equity
0.88×
AverageAround the average of companies in the same industry
20202024
Sector performance
25 of 28 ratios graded28 financial ratios from the latest filing, each graded against companies in the same industry.
Profitability
Gross marginVery weak
Among the 10% lowest rated companies in the industry
The gross result as a share of revenue — how much of the revenue is left after variable costs to cover the company's fixed costs.
Operating marginWeak
Among the 40% lowest rated companies in the industry
EBIT as a share of revenue — the share of revenue remaining as earnings once all operating costs are covered. A key measure of earning power.
Net profit marginWeak
Among the 40% lowest rated companies in the industry
The profit for the year as a share of revenue — the company's ability to turn revenue into profit.
Return on equity (ROE)Average
Around the average of companies in the same industry
Net profit as a percentage of equity — the return the owners earned on their invested capital this year.
Return on assets (ROA)Average
Around the average of companies in the same industry
Net profit as a percentage of total assets — the return generated on the capital employed.
Return on net assets (RONA)Average
Around the average of companies in the same industry
Profit relative to net assets (total assets minus total debt) — the ability to generate earnings from the net asset base alone.
Basic earning power (BEP)Strong
Among the 40% highest rated companies in the industry
EBIT relative to total assets — the company's earning power before the effects of tax and financial leverage.
Capacity ratioAverage
Around the average of companies in the same industry
Shows how strongly fixed costs weigh on the gross result — a high ratio means fixed costs take only a small bite out of the earnings from basic operations.
Liquidity
Current ratioAverage
Around the average of companies in the same industry
Current assets relative to short-term debt — the ability to settle short-term obligations with current assets alone. Around 150% is considered satisfactory from a credit perspective.
Cash ratioAverage
Around the average of companies in the same industry
Cash relative to short-term debt — the ability to repay short-term obligations with cash alone.
Current assets to equityWeak
Among the 30% lowest rated companies in the industry
Current assets relative to equity — an indicator of the balance-sheet structure and of the company's short- and long-term financing. The healthy level is highly industry-dependent.
Cash conversion ratioAverage
Around the average of companies in the same industry
Cash flow relative to profit — the ability to convert reported profits into accessible cash.
Quick ratioNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Current assets excluding inventory relative to short-term debt — whether the most liquid assets alone can cover the short-term obligations. A value of 1 or above signals a healthy liquidity position.
Fixed assets to long-term capitalNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Fixed assets relative to long-term capital (equity plus long-term liabilities). Below 100% means the long-term capital finances more than just the fixed assets — a healthier liquidity position.
Debt & solvency
Solidity ratioWeak
Among the 40% lowest rated companies in the industry
Equity as a share of total assets — the ability to absorb losses. Around 40% is considered satisfactory from a credit perspective.
Debt ratioAverage
Around the average of companies in the same industry
Total debt relative to the balance-sheet total — the share of the assets financed by debt rather than equity.
Debt to equityAverage
Around the average of companies in the same industry
Debt relative to equity — the company's leverage. A higher value means heavier reliance on debt financing.
Liabilities to equityWeak
Among the 40% lowest rated companies in the industry
Total liabilities relative to equity — whether the company operates primarily on borrowed capital or on its own.
Income to debtAverage
Around the average of companies in the same industry
Profit relative to debt — the ability to create earnings while operating with debt.
EBITDA to debtAverage
Around the average of companies in the same industry
EBITDA relative to debt — how much operating earnings are available to service the debt.
Interest coverageVery strong
Among the 10% highest rated companies in the industry
The ability to pay the interest on the company's debt out of its earnings.
Interest rate on debtVery strong
Among the 20% highest rated companies in the industry
Financial expenses relative to total liabilities — the effective interest rate the company pays on its debt.
Interest marginAverage
Around the average of companies in the same industry
The return on assets minus the interest rate on debt. Positive means the company benefits from operating with debt; negative means the debt makes it worse off.
Efficiency & development
Asset turnoverVery strong
Among the 10% highest rated companies in the industry
Revenue relative to total assets — the ability to generate revenue from the asset base.
Equity to contributed capitalWeak
Among the 40% lowest rated companies in the industry
Total equity relative to the capital the owners contributed — how the equity has developed from its starting point.
One-year change in equityWeak
Among the 30% lowest rated companies in the industry
The size of this year's increase or decrease in the company's equity.
One-year change in debtStrong
Among the 30% highest rated companies in the industry
The size of this year's increase or decrease in the company's debt.
Inventory turnoverNot rated
Cannot be graded — the figures this ratio builds on are not available in the latest filing.
Revenue relative to inventory — how many times a year the inventory is sold and replaced. A low value can indicate weak sales or excess inventory.
Annual reports & filings
- Annual report 2024Filed via Bolagsverket / SCB · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via Bolagsverket / SCB · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via Bolagsverket / SCB · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via Bolagsverket / SCB · Period 2021-01-01 – 2021-12-31
- Annual report 2020Filed via Bolagsverket / SCB · Period 2020-01-01 – 2020-12-31
People & ownership
Management
Actively employed in the business| Name | Role | Member since |
|---|---|---|
| Current (2) | ||
PW Chief Executive Officer | Chief Executive Officer | 2025 |
MC | Audit | 2020 |
Former (1)
LM Chief Executive Officer | Chief Executive Officer | 2020 – 2025 |
Board of directors
Non-executive oversight| Name | Role | Member since |
|---|---|---|
| Current (3) | ||
MJ Deputy Board Member | Deputy Board Member | 2025 |
PA Chairman | Chairman | 2025 |
PW Board of Directors | Board of Directors | 2025 |
Former (4)
EA Deputy Board Member | Deputy Board Member | 2022 – 2025 |
LM Board of Directors | Board of Directors | 2020 – 2025 |
LO Chairman | Chairman | 2020 – 2025 |
PG Board of Directors | Board of Directors | 2020 – 2022 |
Shareholders
Active legal owners| Shareholder | Type | Ownership | Votes | Registered |
|---|---|---|---|---|
| Company | 66% | 66% | 2026 | |
| Company | 100% | 100% | 0001 |
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Related companies
Company hierarchy
Jensen Berg Holding AB
StoreKnuff AB Board network connections
Board members of StoreKnuff AB also hold positions in 138 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Marie Christina Fridell | Audit | 115 companiesMany roles |
| Per Anders Ek | Chairman | 7 companiesMany roles |
| Peter Willy Berg | Chief Executive Officer | 6 companiesMany roles |
| Mats Jensen | Deputy Board Member | 6 companiesMany roles |
| Lars Otto Valdemar Nilsson | Chairman | 2 companies |
| Lars Magnus Nilsson | Chief Executive Officer | 1 company |
| Eva Anna-Carin Nilsson | Deputy Board Member | 1 company |
Frequently asked questions
What is the Org number of StoreKnuff AB?
StoreKnuff AB is registered with Bolagsverket / SCB under Org 5562788082.
What is the revenue of StoreKnuff AB?
StoreKnuff AB reported revenue of SEK 10.5m in 2024.
Who is the CEO of StoreKnuff AB?
Peter Willy Berg is the CEO of StoreKnuff AB, in role since 2025.
Who is the chairman of StoreKnuff AB?
Per Anders Ek chairs the board of StoreKnuff AB, in role since 2025.
Where is StoreKnuff AB headquartered?
StoreKnuff AB's registered address is Tullgränd 4.