Beetroot AB
ABActiveOrg 5568128853Folkungagatan 122, 116 30 StockholmComputer programming activities· NACE 6210Est. 2010 · 16 years old5-9 employees
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Overview
Beetroot AB is a Swedish AB based in Stockholm, operating in the Computer programming activities sector. Incorporated in 2010, the company reported revenue of SEK 119.9m in its latest annual filing.
Revenue 2025
119.9M SEK
−3% vs 2024
EBITDA margin
1.1 %
−40% vs 2024
Net profit 2025
0.1M SEK
-72% vs 2024
Key ratios
See full ratios →Solidity ratioEquity ÷ Total assets × 100
34.7 %
WeakAmong the 30% lowest rated companies in the industry
20212025
Liquidity ratioCurrent assets ÷ Short-term debt
1.3×
Very weakAmong the 20% lowest rated companies in the industry
20212025
Return on assets (ROA)Net profit ÷ Total assets × 100
0.4 %
WeakAmong the 40% lowest rated companies in the industry
20212025
EBITDA — year on year
SEK thousandsKey figures
Annual report 2025| Revenue | 119.9M SEK | -3% |
| EBITDA | 1.3M SEK | -40% |
| Net profit | 0.1M SEK | -72% |
| Total assets | 32.1M SEK | +31% |
| Equity | 11.2M SEK | +45% |
| Employees | — | — |
Company information
Legal name
Beetroot AB
Org number
5568128853
Legal form
Aktiebolag
NACE code
Founded
1 July 2010 · 16 years
Share capital
SEK 78,207
Employees
5-9
VAT registered
Yes
Audit selected
No
Last report
2025-12-31
Financial year
January – December
Signatory rights
Firman tecknas av styrelsen Firman tecknas var för sig av Ersgård, Rana Flodström, Oskar Andreas
Company purpose
Bolagets verksamhet innefattar dataprogrammering och data- konsultverksamhet samt managementkonsulttjänster till företag.
(no translation available)
Contact
Address
Folkungagatan 122, 116 30 Stockholm
Email
rana.ersgard@beetroot.se
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Financial development
In its most recent annual report (2025), Beetroot AB reported revenue of SEK 119.9m, a decrease of 3% on the year before. The figures on this page draw on 5 annual filings covering 2021 to 2025. The bottom line showed a net profit of SEK 120.7k, and the EBITDA margin stood at 1.1%.
At the end of 2025, equity financed 34.7% of the balance sheet, and current assets covered short-term debt 1.3 times.
Financials
Revenue
SEK millionsEBITDA
SEK thousandsIncome statement
SEK thousands| Item | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Revenue | 119,865 | 124,003 | 133,983 | 159,634 | 130,139 |
| Staff expenses | -6,645 | -3,915 | -4,711 | — | — |
| EBITDA | 1,299 | 2,168 | -4,573 | 5,029 | 2,295 |
| Depreciation & amort. | -419 | -669 | -908 | -1,229 | -1,227 |
| EBIT | 881 | 1,499 | -5,481 | 3,800 | 1,068 |
| Net financials | -760 | -1,068 | -1,712 | 2 | -82 |
| Profit before tax | 121 | 428 | -4,681 | 2,221 | 687 |
| Tax | — | — | -3 | -669 | -187 |
| Net profit | 121 | 428 | -4,684 | 1,552 | 500 |
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Balance sheet
SEK thousands| Item | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Total assets | 32,140 | 24,625 | 22,510 | 35,249 | 29,848 |
| Equity | 11,153 | 7,698 | 7,410 | 9,832 | 7,771 |
| Long-term debt | 0 | 1,900 | 1,000 | 4,880 | 450 |
| Short-term debt | 20,984 | 15,023 | 14,100 | 18,026 | 20,196 |
| Total debt | 20,984 | 16,923 | 15,100 | 22,906 | 20,646 |
Financial ratios
5-year trendEBITDA margin
1.1 %
20212025
Equity ratio
34.7 %
WeakAmong the 30% lowest rated companies in the industry
20212025
Return on equity
1.1 %
WeakAmong the 40% lowest rated companies in the industry
20212025
Net profit margin
0.1 %
WeakAmong the 30% lowest rated companies in the industry
20212025
Asset turnover
3.73×
Very strongAmong the 10% highest rated companies in the industry
20212025
Debt / equity
1.88×
Very weakAmong the 20% lowest rated companies in the industry
20212025
Sector performance
28 of 28 ratios graded28 financial ratios from the latest filing, each graded against companies in the same industry.
Profitability
Gross marginVery weak
Among the 10% lowest rated companies in the industry
The gross result as a share of revenue — how much of the revenue is left after variable costs to cover the company's fixed costs.
Operating marginWeak
Among the 30% lowest rated companies in the industry
EBIT as a share of revenue — the share of revenue remaining as earnings once all operating costs are covered. A key measure of earning power.
Net profit marginWeak
Among the 30% lowest rated companies in the industry
The profit for the year as a share of revenue — the company's ability to turn revenue into profit.
Return on equity (ROE)Weak
Among the 40% lowest rated companies in the industry
Net profit as a percentage of equity — the return the owners earned on their invested capital this year.
Return on assets (ROA)Weak
Among the 40% lowest rated companies in the industry
Net profit as a percentage of total assets — the return generated on the capital employed.
Return on net assets (RONA)Weak
Among the 40% lowest rated companies in the industry
Profit relative to net assets (total assets minus total debt) — the ability to generate earnings from the net asset base alone.
Basic earning power (BEP)Average
Around the average of companies in the same industry
EBIT relative to total assets — the company's earning power before the effects of tax and financial leverage.
Capacity ratioAverage
Around the average of companies in the same industry
Shows how strongly fixed costs weigh on the gross result — a high ratio means fixed costs take only a small bite out of the earnings from basic operations.
Liquidity
Current ratioVery weak
Among the 20% lowest rated companies in the industry
Current assets relative to short-term debt — the ability to settle short-term obligations with current assets alone. Around 150% is considered satisfactory from a credit perspective.
Quick ratioWeak
Among the 30% lowest rated companies in the industry
Current assets excluding inventory relative to short-term debt — whether the most liquid assets alone can cover the short-term obligations. A value of 1 or above signals a healthy liquidity position.
Cash ratioVery weak
Among the 20% lowest rated companies in the industry
Cash relative to short-term debt — the ability to repay short-term obligations with cash alone.
Current assets to equityVery weak
Among the 20% lowest rated companies in the industry
Current assets relative to equity — an indicator of the balance-sheet structure and of the company's short- and long-term financing. The healthy level is highly industry-dependent.
Fixed assets to long-term capitalWeak
Among the 40% lowest rated companies in the industry
Fixed assets relative to long-term capital (equity plus long-term liabilities). Below 100% means the long-term capital finances more than just the fixed assets — a healthier liquidity position.
Cash conversion ratioVery strong
Among the 10% highest rated companies in the industry
Cash flow relative to profit — the ability to convert reported profits into accessible cash.
Debt & solvency
Solidity ratioWeak
Among the 30% lowest rated companies in the industry
Equity as a share of total assets — the ability to absorb losses. Around 40% is considered satisfactory from a credit perspective.
Debt ratioVery weak
Among the 20% lowest rated companies in the industry
Total debt relative to the balance-sheet total — the share of the assets financed by debt rather than equity.
Debt to equityVery weak
Among the 20% lowest rated companies in the industry
Debt relative to equity — the company's leverage. A higher value means heavier reliance on debt financing.
Liabilities to equityVery weak
Among the 20% lowest rated companies in the industry
Total liabilities relative to equity — whether the company operates primarily on borrowed capital or on its own.
Income to debtWeak
Among the 40% lowest rated companies in the industry
Profit relative to debt — the ability to create earnings while operating with debt.
EBITDA to debtAverage
Around the average of companies in the same industry
EBITDA relative to debt — how much operating earnings are available to service the debt.
Interest coverageWeak
Among the 40% lowest rated companies in the industry
The ability to pay the interest on the company's debt out of its earnings.
Interest rate on debtVery weak
Among the 10% lowest rated companies in the industry
Financial expenses relative to total liabilities — the effective interest rate the company pays on its debt.
Interest marginWeak
Among the 30% lowest rated companies in the industry
The return on assets minus the interest rate on debt. Positive means the company benefits from operating with debt; negative means the debt makes it worse off.
Efficiency & development
Asset turnoverVery strong
Among the 10% highest rated companies in the industry
Revenue relative to total assets — the ability to generate revenue from the asset base.
Inventory turnoverVery weak
Among the 10% lowest rated companies in the industry
Revenue relative to inventory — how many times a year the inventory is sold and replaced. A low value can indicate weak sales or excess inventory.
Equity to contributed capitalVery strong
Among the 10% highest rated companies in the industry
Total equity relative to the capital the owners contributed — how the equity has developed from its starting point.
One-year change in equityVery strong
Among the 20% highest rated companies in the industry
The size of this year's increase or decrease in the company's equity.
One-year change in debtWeak
Among the 30% lowest rated companies in the industry
The size of this year's increase or decrease in the company's debt.
Annual reports & filings
- Annual report 2025Filed via Bolagsverket / SCB · Period 2025-01-01 – 2025-12-31
- Annual report 2024Filed via Bolagsverket / SCB · Period 2024-01-01 – 2024-12-31
- Annual report 2023Filed via Bolagsverket / SCB · Period 2023-01-01 – 2023-12-31
- Annual report 2022Filed via Bolagsverket / SCB · Period 2022-01-01 – 2022-12-31
- Annual report 2021Filed via Bolagsverket / SCB · Period 2021-01-01 – 2021-12-31
People & ownership
Management
Actively employed in the business| Name | Role | Member since |
|---|---|---|
| Current (2) | ||
RE Chief Executive Officer | Chief Executive Officer | 2024 |
EC Audit | Audit | 2021 |
Former (1)
OA Chief Executive Officer | Chief Executive Officer | 2021 – 2024 |
Board of directors
Non-executive oversight| Name | Role | Member since |
|---|---|---|
| Current (4) | ||
ED Chairman | Chairman | 2024 |
RR Board of Directors | Board of Directors | 2026 |
OA Board of Directors | Board of Directors | 2022 |
KF Deputy Board Member | Deputy Board Member | 2024 |
Former (4)
SE Board of Directors | Board of Directors | 2022 – 2025 |
CB Chairman | Chairman | 2022 – 2024 |
LC Board of Directors | Board of Directors | 2025 – 2026 |
NG Chairman | Chairman | 2021 – 2022 |
Shareholders
Active legal ownersNo shareholder data available.
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Company hierarchy
Beetroot AB 
Beetroot Sweden ABBoard network connections
Board members of Beetroot AB also hold positions in 256 other companies.
| Person | Role here | Other companies |
|---|---|---|
| Eva Cajsa Marcelius | Audit | 210 companiesMany roles |
| Oskar Andreas Flodström | Chief Executive Officer | 16 companiesMany roles |
| Erik David Tobias Stockelberg | Chairman | 7 companiesMany roles |
| Karl Fredrik Adolfsson | Deputy Board Member | 6 companiesMany roles |
| Rana Ersgård | Chief Executive Officer | 5 companies |
| Robert Ragnar Gullander | Board of Directors | 3 companies |
| Linda Christina Woxneborn | Board of Directors | 3 companies |
| Niels Gustav Magnus Henman | Chairman | 3 companies |
| Clara Beata Bodin | Chairman | 2 companies |
| Sofia Elisabet Högman | Board of Directors | 1 company |
Frequently asked questions
What is the Org number of Beetroot AB?
Beetroot AB is registered with Bolagsverket / SCB under Org 5568128853.
What is the revenue of Beetroot AB?
Beetroot AB reported revenue of SEK 119.9m in 2025.
Who is the CEO of Beetroot AB?
Rana Ersgård is the CEO of Beetroot AB, in role since 2024.
Who is the chairman of Beetroot AB?
Erik David Tobias Stockelberg chairs the board of Beetroot AB, in role since 2024.
Where is Beetroot AB headquartered?
Beetroot AB's registered address is Folkungagatan 122.