Infinity Advisory AB

ABActive

Org 5594219411Arenanders Promenad 1, 191 37 SollentunaBusiness and other management consultancy activities· NACE 7020Est. 2023 · 3 years old1 employees

Overview

Infinity Advisory AB is a Swedish AB based in Sollentuna, operating in the Business and other management consultancy activities sector. Incorporated in 2023, the company has 1 employee and reported revenue of SEK 457.3k in its latest annual filing.

Revenue 2025

457.3K SEK

−29% vs 2024

EBITDA margin

82.7 %

−3% vs 2024

Net profit 2025

322K SEK

+7% vs 2024

Key ratios

See full ratios →

71.5 %

Average

Around the average of companies in the same industry

20242025

1.4×

Weak

Among the 30% lowest rated companies in the industry

20242025

52.6 %

Very strong

Among the 10% highest rated companies in the industry

20242025

EBITDA — year on year

SEK thousands

Key figures

Annual report 2025

Revenue	457.3K SEK	-29%
EBITDA	378K SEK	-3%
Net profit	322K SEK	+7%
Total assets	612.5K SEK	+52%
Equity	438K SEK	+35%
Employees	1	—

Contact

Address

Arenanders Promenad 1, 191 37 Sollentuna

svengidlof@gmail.com

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Financial development

In its most recent annual report (2025), Infinity Advisory AB reported revenue of SEK 457.3k, a decrease of 29% on the year before. The figures on this page draw on 2 annual filings covering 2024 to 2025. The bottom line showed a net profit of SEK 322.0k, and the EBITDA margin stood at 82.7%.

At the end of 2025, equity financed 71.5% of the balance sheet, and current assets covered short-term debt 1.4 times.

Financials

Revenue

SEK thousands

EBITDA

SEK thousands

Income statement

SEK thousands

Item	2025	2024
Revenue	457	645
Staff expenses	-0	—
EBITDA	378	390
Depreciation & amort.	—	—
EBIT	378	390
Net financials	29	1
Profit before tax	407	391
Tax	-85	-91
Net profit	322	300

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Balance sheet

SEK thousands

Item	2025	2024
Total assets	613	403
Equity	438	325
Long-term debt	—	—
Short-term debt	175	78
Total debt	175	78

Financial ratios

5-year trend

EBITDA margin

82.7 %

20242025

Equity ratio

71.5 %

Average

Around the average of companies in the same industry

20242025

Return on equity

73.5 %

Very strong

Among the 20% highest rated companies in the industry

20242025

Net profit margin

70.4 %

Very strong

Among the 10% highest rated companies in the industry

20242025

Asset turnover

0.75×

Average

Around the average of companies in the same industry

20242025

Debt / equity

0.40×

Average

Around the average of companies in the same industry

20242025

Sector performance

22 of 28 ratios graded

28 financial ratios from the latest filing, each graded against companies in the same industry.

Profitability

Gross marginAverage

Around the average of companies in the same industry

The gross result as a share of revenue — how much of the revenue is left after variable costs to cover the company's fixed costs.

Operating marginVery strong

Among the 10% highest rated companies in the industry

EBIT as a share of revenue — the share of revenue remaining as earnings once all operating costs are covered. A key measure of earning power.

Net profit marginVery strong

Among the 10% highest rated companies in the industry

The profit for the year as a share of revenue — the company's ability to turn revenue into profit.

Return on equity (ROE)Very strong

Among the 20% highest rated companies in the industry

Net profit as a percentage of equity — the return the owners earned on their invested capital this year.

Return on assets (ROA)Very strong

Among the 10% highest rated companies in the industry

Net profit as a percentage of total assets — the return generated on the capital employed.

Return on net assets (RONA)Very strong

Among the 10% highest rated companies in the industry

Profit relative to net assets (total assets minus total debt) — the ability to generate earnings from the net asset base alone.

Basic earning power (BEP)Very strong

Among the 10% highest rated companies in the industry

EBIT relative to total assets — the company's earning power before the effects of tax and financial leverage.

Capacity ratioVery strong

Among the 10% highest rated companies in the industry

Shows how strongly fixed costs weigh on the gross result — a high ratio means fixed costs take only a small bite out of the earnings from basic operations.

Liquidity

Current ratioWeak

Among the 30% lowest rated companies in the industry

Current assets relative to short-term debt — the ability to settle short-term obligations with current assets alone. Around 150% is considered satisfactory from a credit perspective.

Cash ratioWeak

Among the 40% lowest rated companies in the industry

Cash relative to short-term debt — the ability to repay short-term obligations with cash alone.

Current assets to equityVery strong

Among the 20% highest rated companies in the industry

Current assets relative to equity — an indicator of the balance-sheet structure and of the company's short- and long-term financing. The healthy level is highly industry-dependent.

Cash conversion ratioAverage

Around the average of companies in the same industry

Cash flow relative to profit — the ability to convert reported profits into accessible cash.

Quick ratioNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Current assets excluding inventory relative to short-term debt — whether the most liquid assets alone can cover the short-term obligations. A value of 1 or above signals a healthy liquidity position.

Fixed assets to long-term capitalNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Fixed assets relative to long-term capital (equity plus long-term liabilities). Below 100% means the long-term capital finances more than just the fixed assets — a healthier liquidity position.

Debt & solvency

Solidity ratioAverage

Around the average of companies in the same industry

Equity as a share of total assets — the ability to absorb losses. Around 40% is considered satisfactory from a credit perspective.

Debt ratioAverage

Around the average of companies in the same industry

Total debt relative to the balance-sheet total — the share of the assets financed by debt rather than equity.

Debt to equityAverage

Around the average of companies in the same industry

Debt relative to equity — the company's leverage. A higher value means heavier reliance on debt financing.

Liabilities to equityAverage

Around the average of companies in the same industry

Total liabilities relative to equity — whether the company operates primarily on borrowed capital or on its own.

Income to debtVery strong

Among the 20% highest rated companies in the industry

Profit relative to debt — the ability to create earnings while operating with debt.

EBITDA to debtVery strong

Among the 20% highest rated companies in the industry

EBITDA relative to debt — how much operating earnings are available to service the debt.

Interest coverageNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The ability to pay the interest on the company's debt out of its earnings.

Interest rate on debtNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Financial expenses relative to total liabilities — the effective interest rate the company pays on its debt.

Interest marginNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

The return on assets minus the interest rate on debt. Positive means the company benefits from operating with debt; negative means the debt makes it worse off.

Efficiency & development

Asset turnoverAverage

Around the average of companies in the same industry

Revenue relative to total assets — the ability to generate revenue from the asset base.

Equity to contributed capitalStrong

Among the 40% highest rated companies in the industry

Total equity relative to the capital the owners contributed — how the equity has developed from its starting point.

One-year change in equityStrong

Among the 30% highest rated companies in the industry

The size of this year's increase or decrease in the company's equity.

One-year change in debtVery weak

Among the 20% lowest rated companies in the industry

The size of this year's increase or decrease in the company's debt.

Inventory turnoverNot rated

Cannot be graded — the figures this ratio builds on are not available in the latest filing.

Revenue relative to inventory — how many times a year the inventory is sold and replaced. A low value can indicate weak sales or excess inventory.

Annual reports & filings

Annual report 2025
Filed via Bolagsverket / SCB · Period 2024-07-01 – 2025-06-30
View PDF
Annual report 2024
Filed via Bolagsverket / SCB · Period 2023-02-13 – 2024-06-30
View PDF

People & ownership

Management

Actively employed in the business

No data on file.

Board of directors

Non-executive oversight

Name	Role	Member since
Current (2)
LP Lee Pernilla Gidlöf Deputy Board Member	Deputy Board Member	2023
SA Sven Arne Gidlöf Board of Directors	Board of Directors	2023

Former (4)


PD Pär Daniel Roger Johansson Board of Directors	Board of Directors	2023 – 2023
AM Anna Moa Börjesson Board of Directors	Board of Directors	2023 – 2023
CL Caroline Linnea Christina Säisä Board of Directors	Board of Directors	2023 – 2023
JS John Simon Jonsson Chairman	Chairman	2023 – 2023

Shareholders

Active legal owners

No shareholder data available.

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Related companies

Company hierarchy

No registered parent or subsidiaries

Board network connections

Board members of Infinity Advisory AB also hold positions in 210 other companies.

Person	Role here	Other companies
Pär Daniel Roger Johansson	Board of Directors	74 companiesMany roles
Caroline Linnea Christina Säisä	Board of Directors	71 companiesMany roles
John Simon Jonsson	Chairman	64 companiesMany roles
Lee Pernilla Gidlöf	Deputy Board Member	1 company

Frequently asked questions

What is the Org number of Infinity Advisory AB?

Infinity Advisory AB is registered with Bolagsverket / SCB under Org 5594219411.

What is the revenue of Infinity Advisory AB?

Infinity Advisory AB reported revenue of SEK 457.3k in 2025.

How many employees does Infinity Advisory AB have?

Infinity Advisory AB employs 1 people as of the latest annual report.

Where is Infinity Advisory AB headquartered?

Infinity Advisory AB's registered address is Arenanders Promenad 1.